Description:
Pack-Age Minor
Pack-Age is a transdisciplinary sustainable packaging design minor uniting visual and structural design, strategic branding, material technology, and user experience design to project-based learning. We worked on a real-life design project in collaboration with a Finnish company, Paptic. Our brief was to explore fresh packaging application possibilities using a new Paptic material. It was our goal to showcase Paptic’s distinctive features while effectively communicating the brand’s
commitment to sustainability. Instead of simply replacing existing plastic packaging, the aim was to either enhance the design of the product through Paptic or create an entirely new packaging concept.
With Serene we were able to showcase Paptic’s unique features uplifting the current pad packaging design and user experience. Being able to make a silent pad opening experience can become a real game changer. Feeling comfortable and safe are the most important feelings when you are on your period.
With Serene we enhance these feelings making sure that You can be You!
Puck Verbeek 